Overview
Updated 12 days agoCentury Business Media Limited is an outdoor advertising company providing services across airports, railway stations, and metro stations. The company is launching an IPO of 23,12,000 equity shares to fund capital expenditure for media assets, security deposits, and working capital.
The red bar is the price band. GMP-implied price is an unofficial grey-market number, not a forecast.
How much to apply
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (min) | 1 | 1,600 | ₹1,18,400 |
| bNII (min) | 9 | 14,400 | ₹10,65,600 |
At the upper band. The amount is blocked in your bank account through UPI, not paid, until allotment.
Final subscription
As of 31 Oct, 16:42 ISTTimes the shares on offer were bid for, by investor category. Above 1x means the category is fully booked.
Listing performance
Latest price updated 5 hr ago.
Issue details
| Status | Listed |
| Exchange | BSE |
| Segment | SME |
| Price band | ₹70–74 |
| Final issue price | ₹74.00 |
| Face value | ₹10 per share |
| Lot size | 1,600 shares |
| Minimum investment | ₹1,18,400 |
| Issue size | ₹17.00 Cr |
| Market cap at upper band | ₹64.83 Cr |
| P/E at upper band | 8.6x |
| Registrar | KFin Technologies Limited |
| Lead managers | Hem Securities Limited |
| NSE symbol | CENTURYOOH |
| ISIN | INE16VF01010 |
Shareholder quota and promoter holding
Company & business
Century Business Media Limited, established in 1999, is an outdoor advertising company operating primarily in the Airport Out-of-Home (AOOH) and Railway Out-of-Home (ROOH) segments. The company provides advertising services through various formats including digital and static hoardings, unipoles, and billboards across Bihar, Jharkhand, West Bengal, and other regions. It has recently expanded into Metro Out-of-Home (MOOH) advertising. The company operates through a mix of exclusive and non-exclusive media rights granted by government and quasi-government authorities. It also engages in the trading of media assets and related installation services.
Objects of the issue — how the money will be used
- Funding Capital Expenditure towards Purchase of Media Assets (₹4.21 Cr)
- Payment of Security Deposit for advertising rights at Patna Airport (₹3.77 Cr)
- Repayment of certain borrowing availed by the Company (₹1.45 Cr)
- To meet Working Capital requirements (₹3.25 Cr)
- General Corporate Purpose
Key strengths
- Diversified revenue from clients at multiple locations and geographies in India
- Access to Strategic Advertising Rights Across Multiple Media Assets
- Experience of our Promoters and senior management team
- Focus on Customer Satisfaction and Execution Capabilities
- Strong Client Retention and Repeat Business
Key risks
- Significant dependence on concession, licensing, and marketing agreements with government authorities
- Requirement to provide substantial security deposits, the forfeiture of which could affect liquidity
- Geographical concentration of operations in Bihar, Jharkhand, Delhi, and West Bengal
- Dependence on a limited number of high-revenue advertising rights and concession contracts
- Negative cash flows in the past
- Logo is not registered as of the date of the RHP
- Dependence on third-party vendors for critical services
Promoters
Shashi Kumar Chaudhary, Seema Chaudhary, Sangita Dokania, Shreya Chaudhary
Decoded from the RHP with AI on 01-Nov-2026. Check the offer document before you apply.
Financials (restated, ₹ crore)
| Period | Revenue | Expenses | Profit after tax | Assets | Net worth | Borrowings |
|---|---|---|---|---|---|---|
| FY24 | 32.03 | -- | 3.68 | 21.24 | 7.76 | 4.27 |
| FY25 | 36.65 | -- | 4.71 | 22.37 | 12.47 | 2.88 |
| FY26 | 46.43 | -- | 5.56 | 31.28 | 18.02 | 3.89 |
Key performance indicators · FY26
Peers & valuation
Listed peers as chosen by the issuer in the offer document (Basis for Issue Price).
| Company | Revenue (₹ Cr) | EPS (₹) | P/E | RoNW % | NAV (₹) |
|---|---|---|---|---|---|
| Century Business Media this issue | 46.4 | 8.61 | 8.6x | 30.83 | 27.94 |
| Bright Outdoor Media Limited | 153.0 | 12.26 | 29.5 | 12.96 | 85.03 |
| Signpost India Limited | 575.9 | 13.14 | 20.6 | 24.13 | 54.44 |
| Simca Advertising Limited | 127.2 | 18.88 | 12.8 | 57.24 | 24.24 |
This issue is priced at 8.6x P/E against a peer median of 20.6x: a discount of 58%. A measurement, not a verdict.
Documents and resources
Offer documents and the issuer, exchange, registrar and SEBI pages for this issue.